OmniSignup is a web based, end-user oriented, on-line purchase system. Capable of performing real time validations, through gateway interfaces, which enable credit checks, address validations, credit card validations and LERG lookups. OmniSignup make decisions in real time. OmniSignup is capable of front line marketing support for sales channels. OmniSignup can recognize originating IP addresses and can present sales channel specific web pages.